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Hyatt Cluster Digital Marketing Ass%27t Manager / Executive in SEOUL, South Korea

Description:

  • Set overall digital and ecommerce direction to help drive room and other related revenues for the hotel

  • Maintain overall hotel digital and ecommerce budget and related vendor/agency relationships

  • Collaborate with partner agencies to develop annual business plan for the hotel to ensure sound comprehensive strategic recommendations and ensure ROI goals are achieved for SEO, PPC, mobile and social activity

  • Manage email marketing initiatives for the hotel, including working with marketing communications to develop and create content for emails, and then building the email using Hyatt’s email vendor tool

  • Develop, measure and assist in executing social media activity, put creative strategies to generate fan base, monitoring social media performance using approved tools.

  • Develop Ecommerce strategies and best practices for the hotel web site such as content management (using Adobe CQ5) and traffic driving tactics and strategies

  • Work with and manage agency for mini-site development projects as necessary/needed – for F&B, weddings, etc.

Qualifications:

  • Korean Nationality Only

  • 2 years minimum experience with digital media planning (SEO, PPC, display, mobile and social platforms) relevant to local market

  • Good problem solving, communications and interpersonal skills are a must.

  • Omniture analytics a plus

  • Adobe CQ5 and other enterprise web content management system (CMS) experience a plus

  • Previous experience working for or with an agency on the client side preferred

  • Web-related project management experience preferred

  • Fluent in English both written and verbal

Primary Location: KR-11-Seoul

Organization: Grand Hyatt Seoul

Job Level: Full-time

Job: Marketing

Req ID: SEO001345

Hyatt is an equal employment opportunity and affirmative action employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status or any other group protected by law.

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